eye2eye Brand Design
eye2eye is a Memphis-based start-up dedicated to connecting people across social, political and ideological boundaries.
Their first product is a proprietary messenger social application that connects users to people in their broader network, allowing them to share photos, videos and more. It's the start of what is to come for eye2eye and it's ever-growing user base.
The brand’s graphics clearly communicate the company’s identity: inclusive and fun social interactions. The icon represents the product’s core value: "Connecting people everywhere." The logo comes to life when it's combined with a strong and unique sans serif typeface. The bright colors balance the innovative and high-tech feel of the brand, making it feel approachable and welcoming.